Proof it works, not just proof it sounds good.
Results from Mitchelle Carvalho's years running CogMat Digital Media, with real clients and measured outcomes. Each one started with a specific problem, not a package.
strategy is a datein the diary, not a deck
TCS #ITWiz National Finals
The problem: keep excitement building across city-level events all the way to a national final. What we did: content and influencer seeding across Facebook and Twitter, with creatives made for each city.
Best Digital Media Award · Best Social Media Integrated Campaign
BFSISVC Co-operative Bank
The problem. Drive loan conversions, not just awareness.
What we did. Performance media built for a regulated category, measured on CTR and conversion.
Retail & apparel#MuftiSpinTheDeal
The problem. Reach shoppers nationwide, well beyond the metros.
What we did. A gamified contest across Facebook, Twitter and Instagram.
Aviation & travel#LetsGoDutch for KLM Royal Dutch Airlines
The problem. Grow an organic community, not just a paid audience.
What we did. A content and contest strategy built around a campaign film.
FMCG / personal careYardley London
The problem. Beat an impression goal without inflating cost.
What we did. A social campaign planned against a set impressions target.
Awards and rankings
For the work, and for the people behind it.
Tell us what you're trying to fix.
We audit before we propose. The more specific you are about what isn't working, the better the first conversation will be.